It’s more than time… you’re late! 2019 is already in full swing and ads have been firing all across television, radio, and the internet for almost a month! DON’T WORRY! There are still 11 months left in the year and we’ll get your strategy solidified so you can focus on running your business. How to start and continue 2019 […]
Marketers love to declare things dead. We see “SEO IS DEAD” proclaimed weekly. Even Forbes recently got on the bandwagon declaring traditional live TV dead. While we here at Primm are big fans of web and digital marketing in all its forms, we believe in investing in the right platform for the client. And often […]
Generation Y, Generation Me, Millenials…whatever you choose to call them, the 18-34 demographic is probably a part, if not the focus, of your target market. But despite their purchasing power, they can be difficult to reach meaningfully. Why? One of the reasons is that Millenials are more suspicious of advertising than their baby boomer parents […]
The advent of Internet marketing, social media and instant streaming of music and video has caused some people to question the relevance of traditional broadcast marketing via radio and television. Is it still effective or are companies who choose to advertise on radio and TV speaking to an empty room? Read on. Recently, a client […]
If you are interested in advertising on television, The Primm Company will help you from concept to production to media scheduling.
When advertising on the radio, it is important to grab your audience’s attention quickly and get them to remember your message. A carefully crafted message with clear calls to action will make all the difference.