by primm | May 5, 2011 | Digital Marketing, Social Media
Facebook is dominating the display ad market in the U.S. Based on research by comScore, Facebook now possesses an estimated 31.2% of the display ad market, up from 15.6% in the first quarter and 25.9% in the fourth quarter of 2010. Facebook is a terrific platform for...
by primm | Feb 15, 2011 | Digital Marketing, SEO
If you want to get your site to the top of the organic listings and finally gain Google’s love and respect, it’s important that you understand something: It’s not easy. Google is no floozy. She rates websites with a complex algorithm, evaluating the relevance of each...
by primm | Jan 25, 2011 | Digital Marketing, SEO, Web Design
Too often web sites are low on the priority list, if they make the list at all. It’s easy to treat web updates as “nice to have,” or push managing the site to the end of the day, and then to the next day. Before long, the site is outdated, has wrong information and...
by primm | Jan 18, 2011 | Digital Marketing
Pay-Per-Click Advertising is a very complex subject, but to put it simply: Pay-Per-Click (PPC) is advertising you pay for only when your audience interacts with your message. You’ve probably seen these little ads bordering the top and outer right edges of your Google...
