by primm | Oct 25, 2011 | Digital Marketing
Pay-per-click (PPC) advertising can be very effective when it’s done well. But all too often, PPC ads simply send visitors to a web site’s home page. In many cases the home page has no content that is relevant to the visitor’s original search query. This...
by primm | Aug 5, 2011 | Social Media
Facebook, the world’s largest social network, is expected to generate over $2 billion in revenue from display advertising in 2011 and is on track to be the top online display-ad selling company in the U.S., according to a new study by eMarketer. Here are the 10...
by primm | Jan 18, 2011 | Digital Marketing
Pay-Per-Click Advertising is a very complex subject, but to put it simply: Pay-Per-Click (PPC) is advertising you pay for only when your audience interacts with your message. You’ve probably seen these little ads bordering the top and outer right edges of your Google...
