The Anatomy of a Blog Post

Content, content, content. You hear all the time that good content is the backbone of your business’s online marketing strategy and that the company blog is an important part of the content-creation process. If you are new to blogging, especially in the B2B realm,...

Stop Denying It. Social Media is Here to Stay.

You may have heard… “Social Media Marketing is just a fad.” “I don’t think my customers are using social media.” “Why would anyone use Facebook to look for MY type of business?” “I have a four page ad in the Yellow Pages.” “What’s the point?” Let’s get one thing out...