Social Media Outline Form AE / SubmitterBrandy BakerCindy BentonHaley RowleyMarkella FanisMichael RooksRyan McGuireSuzanne EspositoTiffany CurranClientPlatformsTone Formal Informal Serious Playful Direct Conversational Educational Entertainment Selling Educating Brand Kit Available Yes No Emojis Yes No Goals Brand Reputation Engagement Reach Followers Impressions Conversions StrategyLevel of community monitoring needed High Medium Low Point of contact for messages, comments, questions postedPosting frequencyHashtagsOther accounts to frequently tag or mentionAdditional Notes