Social Media is here to stay, and its importance in marketing is indisputable. For small and medium-sized businesses, it can be overwhelming to know which networks to use and how much time and money to invest. Maintaining just Facebook and Twitter is a significant commitment, much less maintaining Instagram, LinkedIn, Pinterest, and Tumblr. And there […]
Google recently switched over 80 million business listings from Google Places to Google+ Local. It’s an integration of Google maps, Google Places, Google+ and Zagat reviews. The change is an effort to make Google maps a more social experience. Let’s face it: We often turn to people and resources to help us make decisions—especially when […]
Google+ is a social network, with a “steam” that operates very similarly to the Facebook News Feed. Users can share messages, pictures, videos, links, and their location with friends.
The following chart is Ad Age’s breakdown of the demographics of social media.
A recent Nielson study reveals social networks and blogs are globally the most popular online category when ranked by average time spent on the Internet.